"...what really matters..."

My father taught me that business is about people and if you take the time to get to know them, they will reach into their pockets and spend with you versus a competitor.  As with any good student, I took the lesson my father taught me, applied my own life experiences, and came up with my own belief.  For me, people and relationships are what really matter and if we take the time to get to know one another, through shared experiences we will enrich each others lives.